Wendy Cutie’s videos feel less like content and more like controlled chaos—with perfect lighting. Her fashion instincts are synced to whatever sound is trending, but beneath the fun lies an exacting strategy: push the envelope without breaking platform rules. In this Black Ravens interview, she gets real about burnout, censorship, and why creating a recognizable “silhouette” matters more than ever in a scroll-happy world.
First I choose the music and trend that I will shoot with and get inspired by its vibe and then I gen it comes to outfit it’s super simple — like I can’t wear Pokémon cosplay under Brazil song right? So it always comes to trend’s vibe.
Honestly, it takes up my whole day — except when I’m sleeping, I’m either chatting with my audience or making content. That’s why I make sure to have chill days on the weekends, usually escaping out of the city just to recharge a bit.
YouTube is super strict when it comes to try-on videos, and the clothing options for me are pretty limited. Plus, when I film, I have to constantly walk the line — showing just enough to keep things exciting but not so much that I risk getting banned.
Sometimes I even have to reshoot the whole video just to play it safe. And something I’ve noticed — plus-size creators seem to get away with a lot more without getting flagged. So I can’t really take inspiration from their videos, because if I tried the same thing… I’d probably get banned right away just for looking hot lol
I usually start by checking out what’s trending and then pick stuff that fits my vibe and aesthetic. But honestly, I’ve always had a soft spot for anything Latin — there’s just something about that chill beach party energy that always works with me.
That’s actually one of my biggest struggles. I’m always thinking about how to make my brand recognizable. The other day I saw poster in a mall with two black braids and instantly thought, “That’s Wednesday.” It made me wonder — what’s my silhouette? Like, if someone blurred my face, would they still know it’s me? I’m not sure they would.
Right now, the only signature thing I do is licking my finger at the start of my videos — kind of my tiny “thing” — but I don’t think it’s that noticeable yet.
Haha, let me tell you a story from my old YouTube channel. Back then, I was obsessed with pink and bought tons of pink lingerie. So in every try-on video, I was wearing 50 shades of pink panties — and people started joking that I only had one pair! It cracked me up, and to kill the myth, I stopped wearing pink ones at all lol.
To be honest, I mostly stick with what “works.” As long as my outfits keep attracting new people and getting those wow reactions, I’m not in a rush to change anything. But the moment it stops working — I’ll switch things up.
I haven’t done many collabs yet, but moving forward, I’d love to make them more impactful and on a bigger scale. That said, not a lot of brands are open to working with “off-standard” models. And since I’m not based in the U.S., it’s also trickier to team up with other creators.
Make a LOT of content. Seriously — throw content in every direction if you want to hit those algorithm sweet spots. Consistency matters too. You can’t post 20 videos one week and then disappear for a month. I wish someone had told me that in the beginning — I spent like six months struggling just to hit 5K followers.
I’ve got three main goals for the year ahead:
I’m hoping this year I’ll finally figure out how to create a recognizable “silhouette” — so expect me to experiment with hairstyles or something new!
Also, I recently started streaming on Twitch and saw firsthand how much love my fans actually have for me — that was a real eye-opener. And yeah, once I’ve nailed those first two goals, I know that million is just a matter of time.